Driving Qualified B2B Leads with Google Ads

Sobezone is a Quebec-based supplier of corporate promotional products serving businesses across Canada. Their objective was to generate qualified B2B leads while increasing visibility for high-value product categories through Google Search.

NANM Marketing developed and managed a bilingual Google Ads strategy focused on reaching businesses actively searching for promotional products, branded merchandise, and corporate gifts.

The Challange

Before partnering with NANM Marketing, Sobezone faced several challenges:

  • Limited visibility on Google for competitive B2B keywords
  • No optimized campaign structure
  • No conversion tracking or performance measurement
  • Need to advertise in both French and English
  • Limited advertising budget requiring careful optimization

Our goal was to maximize qualified leads while keeping acquisition costs efficient.

Our Strategy ✨

Google Ads Campaign Management

We built a complete campaign structure including:

  • Search Campaigns (French & English)
  • Corporate Gifts Campaign
  • Promotional Products Campaign
  • Seed Paper Product Campaigns
  • Shopping campaign optimization
  • Continuous keyword expansion
  • Negative keyword management

 

The Quarter Results

0+
Impressions
0+
Website Clicks
0+
Qualified Conversions
$0
Average CPC

What This Means for You

From zero to scale is achievable with the right strategy. When acquisition and retention work together, growth becomes predictable and profitable

Let’s Build Something
Extraordinary Together

Ready to scale your brand like Waedline?
Contact NANM Marketing today.